Designing Letterhead for Lasting Impact
June 18, 2019Using professional letterhead and envelopes ensures that your customers remember your business and that you offer the finest products and services in your area.
Many entrepreneurs don’t recognize the value of well-designed letterhead and envelopes. Use this trusted technique for ensuring that customers remember your company for the quality of its offerings, which is reflected in cohesive letterhead design.
When you’re starting a new business, myriad details compete for your attention. You’re concerned about finding enough capital to get things moving. Perhaps you’re looking for office space or seeking for the right talent to help your new venture succeed.
Chances are good that one of the last things that you are thinking about is letterhead printing. However, a distinctive letterhead design with a unique logo and other components is one of the most critical factors for cementing your company’s identity in the minds of customers. With a professional letterhead and envelope printing service Pennsylvania entrepreneurs will be well on their way to establishing themselves as an authority in their chosen field.
Letter Head and Envelope Printing
While it is becoming increasingly common to communicate via digital means, there is still an essential value in using old-fashioned mail to create a lasting impact. Whether you are communicating with customers, vendors, service providers or others, each missive makes an impact.
It’s wise to consider what kind of impact you want to make. Do you want your communications by paper to have a cheap, improvised feel that makes it seem as if you grabbed the first piece of scratch paper that came to hand?
Alternatively, perhaps you want your letters to convey a sense of authority and professionalism. The impression you want to leave is that you’re an expert in your field, and that you are prepared to meet any challenge you might encounter.
Additionally, you are well prepared and experienced. You’ve been in this business for a while, and your stature in your field is recognized by your peers. You have an excellent reputation for producing quality work. You’re confident and self-assured, which means that you are capable of exceeding the customer’s expectations.
The right letterhead can help you to communicate all of these things.
Make Letterhead Printing Part of Your Brand Strategy
Your letterhead, and its quality, says a great deal about you. Personalize it with your name or the name of your company. Include a distinctive logo or a motto that captures the essence of your business.
Beyond that, you’ll want to ensure that your letterhead is printed on premium-quality paper that feels great in the hand and looks even better. This upscale paper may cost a bit more, but it certainly helps to convey everything that your business stands for.
Once you have selected eye-catching and memorable letterhead, you’ll want to use these designs to round out the printing needs of your business. It’s wise to use the same colors, logo, font and other characteristics on items such as business cards, envelopes, postcards, brochures and anything else that your company will distribute on a regular basis. When your customers see the repetition of the colors, logos, fonts and more, they’ll always know who they’re conversing with. The impression will be one of peace of mind and reassurance, because they know that you’re a professional who gets the job done.
Rely on Rite Envelope & Graphics Inc.
In the business of satisfying customers since 1994, Rite Envelope & Graphics Inc. is a trusted name in the printing business throughout Pennsylvania. You need a reliable expert that can help you design the kind of letterhead and envelopes that will get you noticed and keep your name at the top of the minds of your customers. Rite Envelope & Graphics can help you get there.
Contact Rite Envelope & Graphics today to learn more about letterhead and envelope printing. Don’t leave your business’ success up to chance.